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Michael Brothers Companies Adopts Core Runway’s AI-Powered DivertIQ Platform to Streamline Waste Diversion Reporting



Leading waste and recycling company leverages AI to improve diversion tracking, reporting efficiency, and customer transparency



SAN FRANCISCO AND PITTSBURGH, PA —  June 15, 2026 — Core Runway today announced that Michael Brothers Companies has adopted DivertIQ, the company’s AI-powered waste diversion reporting platform, to streamline the collection, analysis, and reporting of waste diversion data for construction, demolition, and industrial projects.



The adoption marks an important step forward in the use of artificial intelligence to simplify one of the waste industry’s most time-intensive administrative functions: documenting where materials go after they leave the jobsite and reporting diversion outcomes back to customers.


 Waste diversion reporting measures how much material is kept out of landfills and identifies the pathways through which those materials are recovered. While recycling is a key component, diversion also includes reuse, donation, salvage, beneficial reuse applications, and secondary markets for materials such as wood, metal, concrete, asphalt, and cardboard. Accurate diversion reporting provides contractors, owners, and public agencies with greater visibility into material recovery performance and environmental impact.



Through DivertIQ, Michael Brothers Companies will be able to automate data collection and reporting workflows, helping customers better understand diversion rates while reducing the time required to prepare reports.



“Construction projects generate an enormous amount of material data, but collecting and reporting diversion information is often a manual and time-consuming process,” said John Burton, CEO of Core Runway. “DivertIQ streamlines that workflow by organizing diversion data, calculating performance metrics, and generating reports in minutes instead of hours. Our work with Michael Brothers demonstrates how AI can help waste haulers spend less time on paperwork and more time delivering value to their customers.”



Michael Brothers Companies has long been recognized as a leader in waste management, recycling, material recovery, and environmental services throughout the region. As demand for sustainability reporting continues to grow across the construction industry, the company sees technology as a key tool for delivering greater transparency and accountability.



“Our customers increasingly want to understand where materials go after they leave the jobsite,” said Boyd Jones, Director of Business Development and Public Relations for Michael Brothers Companies. “DivertIQ gives us a faster and more consistent way to track, document, and communicate that information. The platform helps us provide greater transparency while supporting our commitment to finding the highest and best use for materials whenever possible.”



DivertIQ is part of Core Runway’s ConstructIQ platform, an AI-native solution designed to help organizations manage material intelligence, sustainability reporting, and compliance workflows across the built environment.



About Core Runway


Core Runway develops AI-powered technology solutions for the construction industry. Its ConstructIQ platform helps contractors, designers, owners, and waste diversion companies manage material intelligence, sustainability data, compliance reporting, and waste diversion performance through a unified digital platform.



About Michael Brothers Companies


Michael Brothers is a family-owned and operated recycling, hauling, and materials recovery company that has served the greater Pittsburgh region for more than 50 years. What began as a small hauling business has grown into a full-service partner for temporary dumpster rentals, scrap metal recycling, and construction and demolition debris processing. Built on reliability, transparency, and customer service, Michael Brothers continues to invest in recycling infrastructure and responsible materials management solutions that help contractors, businesses, municipalities, and homeowners keep more material out of the landfill.

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